Santa Rosa, CA – April 10, 2018 – Hiring the right employees is
a challenge for business when unemployment is low. In Sonoma County, there’s a
group of workers that offers experience, skills, flexibility in work hours and
high job performance to fill the need – older adult job seekers.
“Twenty-five percent of our
county population is age 60 and above and many want to work,” says Sonoma
County Board of Supervisors member Shirlee Zane, District 3. “Unfortunately,
older adults can face age discrimination in hiring, despite studies that show
that every aspect of job performance gets better as we age.”
Employers and human
resources professionals in all fields are invited to learn more at a breakfast
meeting discussing Sonoma County’s New Workforce:
Older Adults – The Business Case for Age-Friendly
Hiring, on Wed., May 9, 7-10 a.m., at
Vintners Inn, 4350 Barnes Road, Santa Rosa. The event is hosted by Aging
Together Sonoma County, the Sonoma County Workforce Investment Board and the
Economic Development Board.
Reservations are $25 for individuals
or $200 for a table of eight at eventbrite.com/e/sonoma-countys-new-workforce-older-adults-tickets-43634670474.
For event information, call (707) 525-0143, ext.
The keynote address, The Right
Stuff: Older Adults Working Longer, Working Smarter, by Richard Adler,
Distinguished Fellow at the Institute for the Future, will be followed by a
panel of local age-friendly employers discussing the benefits they’ve
experienced by hiring older workers. The panel will be moderated by Cynthia
Murray, President and CEO, North Bay Leadership Council. Speakers are: Senior
Vice President of Human Resources at Jackson Family Wines Larry D. Smith; Bett
Dundershein, Business and Community Outreach Coordinator for the San
Francisco/Marin YWCA, which runs a program for re-employment of age 55+ women,
and Matt Maguire, retired from the commercial solar industry, now working in
hospitality industry at Sonoma Portworks.
“Older workers bring
wisdom and experience that can assist in problem resolution and building a
healthy workplace,” says Sonoma County Board of Supervisors member Lynda
Hopkins, District 5. “Given the
high performance of older workers, the discrimination against them in the
workplace really makes no sense."
a 2009 report from the Sloan Center on Aging & Work at Boston College,
hiring managers gave older employees high marks for loyalty, reliability and
productivity. Keeping older employees working more years has another benefit,
according to economists – it boosts overall employment, which strengthens the
Together Sonoma County is
led by members of the Board of Supervisors, the Sonoma County Human Services
Department Adult and Aging Division, Sonoma County Department of Public Health,
the Council on Aging, Petaluma People Services Center and the Petaluma Health
Center. By encouraging education and advocacy, the initiative supports Sonoma
County as a healthy place to live, work and play: a place that supports all
people to thrive across their lifespan and achieve their life potential.